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BORN TO COMPETE 

The company was founded in 2021 and although we may seem like the new kid on the block, our sim racing steering wheels have got big names running them!
At P1 SIM, we're dedicated to designing high-end steering wheels and pedals to deliver an immersive, ultra-realistic SimRacing experience. Managed by motorsport professionals and SimRacing experts, our company puts innovation at the heart of every step of our process. Every P1 SIM product is hand-crafted in France, using the finest materials, and combining cutting-edge technology with traditional craftsmanship. Our mission is to guarantee unrivalled precision, so that every virtual driver experiences the same intensity and sensations as on a real track.

Where all efforts are wholly polarized into one direction: achieve the best possible performance. Finish in first position, P1! And that meant a lot to us, because we shared the same mindset.

So, we shook hands, started collaborating on developing more steering wheels. Our goal remained the same, give our drivers the ‘real feel’ they were thirsty for. And to achieve this, we’ve collaborated with some of the best drivers in motorsport.

We are proud to work closely with renowned professional drivers such as Pierre Gasly, Formula 1 driver and GP Winner and Andre Lotterer, 5 Times 24h of Le Mans Winner only to mention a few, but also some world class sim racers and sim racing teams to understand their needs. Whose expertise and feedback play an essential role in the development of our products. These partnerships enable us to fine-tune every detail to offer sim racers equipment that meets the demands of the greatest competitions, reproducing an authentic racing experience.

 

What's more, our involvement in eSport, in partnership with Peugeot Sport, pushes the boundaries of virtual competition. This partnership enables us to offer products tested and approved by professional racing teams, reinforcing our commitment to performance, excellence and innovation.

And to keep that flow going, we are constantly striving for innovation and your insights and feedback help move us forward.

 

WHY P1SIM

Our products have been built to last, being crafted one by one. Just as in real racing we have put sweat and tears into designing and creating them because we’re passionate about a job well done, and by building a community of racers that will love using our equipment.

For us, SimRacing is not just a hobby, but a real experience, deserving of exceptional quality and precision.